We`re a team of passionate Customer Experience, Marketing, Training and Branding experts who are dedicated to sharing our insights, knowledge, and experiences with you.
17/09/2025
Shushanik Ghaltakhchyan spoke at the Future of Banking Forum in Moldova on “Modern CX: A New Language of Communication with Clients.”
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30/08/2025
On August 30, at Glamping Park, together with the members of the Lori branch of the Mantashyants Business Club, we discussed the latest approaches to leadership.
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02/02/2024
Whitebone celebrates four prosperous years, standing alone in Armenia as the only agency specialising in Customer Experience and full-cycle Marketing.
11/01/2024
In the ever-evolving landscape of business, two terms often used interchangeably but with distinct nuances are “Strategic Marketing” and “Marketing Strategy”
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30/11/2023
Festina, the Swiss watch brand known for its top-notch quality, has taken a dive into innovation with their release of water-resistant Dive watches.
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- Customer Experience Management
- Marketing Strategies
- Customer Strategies
- Branding and Rebranding
- Marketing and CX Strategies
- Digital Marketing
- Tailored Training Programs
- Company News and Updates
Latest Post:
Future of Banking Forum in Moldova: Modern CX – A New Language of Communication with Clients
Shushanik Ghaltakhchyan spoke at the Future of Banking Forum in Moldova on “Modern CX: A New Language of Communication with Clients.”
Private event — intended for members of the Lori branch of the Mantashyants Business Club. From Traditional to Human-Centered Leadership: The Transformation of Generations
On August 30, at Glamping Park, together with the members of the Lori branch of the Mantashyants Business Club, we discussed the latest approaches to leadership.
Whitebone’s Journey: celebrating 4 years of excellence, achievements and impactful project
Whitebone celebrates four prosperous years, standing alone in Armenia as the only agency specialising in Customer Experience and full-cycle Marketing.
Decoding the Puzzle : Differentiating Strategic Marketing from Marketing Strategy
In the ever-evolving landscape of business, two terms often used interchangeably but with distinct nuances are “Strategic Marketing” and “Marketing Strategy”
Festina’s Waterproof Watches. Quality management and branding in one package
Festina, the Swiss watch brand known for its top-notch quality, has taken a dive into innovation with their release of water-resistant Dive watches.